This has been on the rise for many years as most generations (Millenials, Gen Xers and Boomers) prefer an open floor plan, especially where the kitchen and family room (or kitchen and dining room) are combined into one (and the dining room is usually converted to a family room).
This floor plan opens up the space and literally makes it larger (by removing a wall) and adds light and openness to the area. It’s so much easier for moms to keep an eye on their kids as well as just foster family togetherness (as well as create a great space for casual get togethers with guests).
As this space has opened up, homeowners want the same flooring in the kitchen and family room…and of course this is usually hardwood flooring (or else a hardwood look-alike). Also, most will carry the same paint color throughout the whole area for more consistency (and it makes the space look larger).
This open concept trend has also enabled larger kitchens, which in turn has enabled the creation of more and larger islands. We now see all sorts of unique shaped islands as well as the ability to tastefully have one shade of cabinet color for the perimeter of the room and a different one for the island. And, this in turn has added some more color to the kitchen. Some choose to go white and black, and some introduce a new color into the room (e.g. navy or a lighter blue).
OCD, Organize Create Design LLC 